Tuesday, December 7, 2010

U.S. Online Advertising Expected to Grow 14 Percent in 2010

While I was reading chapter_13 in the marketing section, I started thinking in how online advertising is changing the advertising media. I found an article about US Online advertising.
According to eMarket,online ad spending is expected to grow nearly 14 percent this year in the U.S. to $25.8 billion. As the graph below shows, eMarketer is of the belief that spending will be up 13.9 percent this year, and a 10.5 percent increase is supposed to occur next year.


article: http://techcrunch.com/2010/12/06/u-s-online-advertising-14-percent-in-2010/

Wednesday, December 1, 2010

Product Lifecycle Management - PLM

I found an interesting video about Siemens Product Lifecycle Management (PLM). PLM is a software that allows companies to manage the entire lifecycle of a product efficiently and cost-effectively, from ideation, design and manufacture, through service and disposal. Computer-Aided Design (CAD), Computer-Aided Manufacturing (CAM), Computer-Aided Engineering (CAE), Product Data Management (PDM) and Manufacturing Process Management (MPM) converge through PLM.

video:http://www.youtube.com/watch?v=3__tTopMqKA